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    Question

    If a bank bundles home loan, insurance, and credit card

    together at discounted rate, this strategy increases:
    A Customer churn Correct Answer Incorrect Answer
    B Customer switching Correct Answer Incorrect Answer
    C Customer stickiness Correct Answer Incorrect Answer
    D Market uncertainty Correct Answer Incorrect Answer
    E Price sensitivity Correct Answer Incorrect Answer

    Solution

    Bundling increases dependency and reduces likelihood of switching. Why Other Options Are Incorrect • A, B: Opposite effect. • D: Not direct outcome. • E: Reduces sensitivity. Banking Example: Loan + insurance combo packages.

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