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      Question

      If a bank bundles home loan, insurance, and credit card

      together at discounted rate, this strategy increases:
      A Customer churn Correct Answer Incorrect Answer
      B Customer switching Correct Answer Incorrect Answer
      C Customer stickiness Correct Answer Incorrect Answer
      D Market uncertainty Correct Answer Incorrect Answer
      E Price sensitivity Correct Answer Incorrect Answer

      Solution

      Bundling increases dependency and reduces likelihood of switching. Why Other Options Are Incorrect • A, B: Opposite effect. • D: Not direct outcome. • E: Reduces sensitivity. Banking Example: Loan + insurance combo packages.

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