Question

Changes in the marketing environment are a source of _______ and _______ to be managed.

A strengths; weaknesses Correct Answer Incorrect Answer
B opportunities; threats Correct Answer Incorrect Answer
C competitive advantage; competition Correct Answer Incorrect Answer
D income; growth Correct Answer Incorrect Answer
E None of these Correct Answer Incorrect Answer

Solution

Changes in the marketing environment are a source of opportunities and threats to be managed.

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