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    Question

    A bank noticing decline in footfall but increase in

    digital transactions is experiencing:
    A Channel conflict Correct Answer Incorrect Answer
    B Channel shift Correct Answer Incorrect Answer
    C Market withdrawal Correct Answer Incorrect Answer
    D Diversification Correct Answer Incorrect Answer
    E Harvesting Correct Answer Incorrect Answer

    Solution

    Customers are shifting from physical to digital channels. Why others are incorrect: Conflict implies internal competition; Withdrawal exits market; Diversification adds products; Harvesting reduces support. Banking Example: Increased mobile banking replacing branch visits.

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