Question
The convergence of real and digital worlds is the result
ofSolution
The unlimited proliferation of interlinked smartphones, tablet devices, sensors, sophisticated algorithms, databases, and other elements has resulted in the convergence of the real and digital worlds. Users can find out the locations of stores, restaurants, and other locations using global positioning systems (GPS) embedded in their mobile phones and tablet devices. Databases on consumers and inventory make targeted marketing plans possible. Apps allow consumers to search for and find the lowest prices on products and the locations of the stores that sell them from their smartphones. The increase in available bandwidth and wireless "hot spots" allow users to connect to the Internet and download data in multiple spaces such as airports and coffee shops without being tethered to a cable. This ability to connect almost anywhere has resulted in this convergence of real and digital worlds.
Direct mail and catalogue retailing are examples of:
Profit is maximum in which stage of the Product Life Cycle?
_________ believes that the consumers will favour those products that offer the best quality, performance and features and therefore the organisation s...
In the consumer purchase decision process when consumers scan their memory for previous experiences with products or brands, this is referred to as a(n).
In-depth group discussion method is:
The four additional Ps of services marketing include each of the following EXCEPT:
A bank offering bundled digital wallet, savings account, and micro-loan services to rural customers follows:
A high cost per acquisition combined with low CLV indicates:
The use by marketers of YouTube, Twitter, and Instagram to promote their brands or organizations is known as ___________.
Interpreting information so that it is consistent with your attitudes and beliefs is called:
