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    Question

    Decline stage strategy focuses

    on:
    A Market expansion Correct Answer Incorrect Answer
    B Cost control Correct Answer Incorrect Answer
    C Heavy advertising Correct Answer Incorrect Answer
    D New product launch Correct Answer Incorrect Answer
    E Penetration pricing Correct Answer Incorrect Answer

    Solution

    In the decline stage, firms: •Reduce costs •Limit promotion •Harvest remaining profits

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