Question

    Direct Home selling utilities contracts, door to door is

    an example of which type of marketing channel?
    A direct channel Correct Answer Incorrect Answer
    B indirect channel Correct Answer Incorrect Answer
    C strategic channel alliances Correct Answer Incorrect Answer
    D marketing channel Correct Answer Incorrect Answer
    E None of these Correct Answer Incorrect Answer

    Solution

    A direct channel is where the producer and ultimate consumers deal directly with each other.

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