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      Question

      When a bank reduces service charges to increase usage

      frequency, it aims to improve:
      A Market withdrawal Correct Answer Incorrect Answer
      B Customer engagement Correct Answer Incorrect Answer
      C Product elimination Correct Answer Incorrect Answer
      D Brand dilution Correct Answer Incorrect Answer
      E Diversification Correct Answer Incorrect Answer

      Solution

      Lower charges encourage more transactions and interaction. Why others are incorrect: Withdrawal exits market; Elimination removes product; Dilution weakens brand; Diversification adds products. Banking Example: Zero-fee UPI transactions.

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