Question

    Reminder advertising is most likely to be used at which

    stage of the product life cycle?
    A introduction Correct Answer Incorrect Answer
    B growth Correct Answer Incorrect Answer
    C maturity Correct Answer Incorrect Answer
    D decline Correct Answer Incorrect Answer
    E None of these Correct Answer Incorrect Answer

    Solution

    Reminder advertising is advertising that is used to reinforce previous knowledge of a product. It's used mostly for products in the mature phase of the product life cycle.

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