Question

Massachusetts-based BJ's Wholesale (third in sales among members-only retail chains) recently opened its first stores in Georgia in 2012. This is an example of:

A market penetration. Correct Answer Incorrect Answer
B market development. Correct Answer Incorrect Answer
C product development. Correct Answer Incorrect Answer
D diversification. Correct Answer Incorrect Answer
E None of these Correct Answer Incorrect Answer

Solution

Market development is the process of taking present products to new markets.

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