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    Question

    When a bank standardizes processes to reduce variability

    in service delivery, it improves which SERVQUAL dimension?
    A Tangibles Correct Answer Incorrect Answer
    B Empathy Correct Answer Incorrect Answer
    C Reliability Correct Answer Incorrect Answer
    D Responsiveness Correct Answer Incorrect Answer
    E Promotion Correct Answer Incorrect Answer

    Solution

    Reliability refers to delivering promised service dependably and accurately. Why others are incorrect: Tangibles are physical cues; Empathy is personalized care; Responsiveness is promptness; Promotion is communication. Banking Example: Standardized loan approval timelines.

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