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      Question

      When a bank withdraws support for an outdated product

      but continues limited sales to extract profit, it follows:
      A Diversification Correct Answer Incorrect Answer
      B Harvesting strategy Correct Answer Incorrect Answer
      C Market penetration Correct Answer Incorrect Answer
      D Product development Correct Answer Incorrect Answer
      E Cost leadership Correct Answer Incorrect Answer

      Solution

      Harvesting reduces marketing expenditure while extracting remaining profits in decline stage.  Why Other Options Are IncorrectA: New product & market. • C: Growth strategy. • D: New product introduction. • E: Competing on cost.  Banking Example: Minimal promotion of cheque-based services.

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