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    Question

    Warranty and after-sales service are part of which

    product level?
    A Core product Correct Answer Incorrect Answer
    B Actual product Correct Answer Incorrect Answer
    C Augmented product Correct Answer Incorrect Answer
    D Generic product Correct Answer Incorrect Answer
    E Expected product Correct Answer Incorrect Answer

    Solution

    The augmented product includes additional services and benefits that enhance customer satisfaction.

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