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    Question

    Product Life Cycle (PLC) concept applies

    to:
    A Only goods Correct Answer Incorrect Answer
    B Only services Correct Answer Incorrect Answer
    C Goods and services Correct Answer Incorrect Answer
    D Only FMCG products Correct Answer Incorrect Answer
    E Only industrial products Correct Answer Incorrect Answer

    Solution

    Both goods and services pass through: • Introduction • Growth • Maturity • Decline

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