Question
When an established potato chips company gives
its resellers discounts to encourage them to carry and promote its products, it uses a(n) _____ strategy.Solution
When a manufacturer directs the promotional mix to channel members to gain their cooperation in ordering and stocking the product, it is using a push strategy.
More Basics of Marketing Management Questions
(1177.99 + 226.99 + 94.923) ÷ 24.97% of 59.989 = ?
What approximate value will come in place of the question mark (?) in the following question? (Note: You are not expected to calculate the exact value.)...
(20.23% of 780.31) + ? + (29.87% of 89.87) = 283
((341.789)1/3 × (0.0049)1/2)× 429.798/6.88 =?
- 248.95 of 21.33 - 134.56 of 15.77 = ? of 14.04 of 22.45
{(22.22 2 + 6.06 3 ) ÷ 15.15} × 3.03 = ? – 55.05 × 4.04
630.11 ÷ 20.98 × 5.14 – 125.9 = √?Â
(2310.23 ÷ 32.98) + (1008.32 ÷ 23.9) + 1594.11 = ?
? = 25.08 + 11.99 × 24.07
