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The Production Concept holds that consumers will favour products that are available and highly affordable, and that management should therefore focus on improving production and distribution efficiency. Revolves around economies of scale Useful when: Demand > Supply Product Concept holds that consumers will favour products that offer the most quality, performance and innovative features, and that an organization should thus devote energy to making continuous product improvements. The Selling Concept holds that consumers will not buy enough of the organization's products unless it undertakes a large-scale selling and promotion effort. The Marketing Concept holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors do. The Societal Marketing Concept holds that the organization should determine the needs, wants and interests of target markets. It should then deliver the desired satisfactions more effectively and efficiently than competitors in a way that maintains or improves the consumer's and the society's well-being.
By how much did India's forex reserves drop for the week ended June 14?
The new type of loans launched by Maharashtra State Co-operative bank for the prisoners to provide a loan amount upto Rs _______ naming it ‘Khavti...
The Reserve Bank of India has approved _______ of surplus transfer to the government for 2022-23 and has maintained the contingency risk buffer 50 basis...
Who has been appointed as India's new Ambassador to the U.S. after retiring as Foreign Secretary?
Which two organizations partnered to promote net-zero buildings in India?
The Centre has allocated Rs 600 crore to states for handling of paddy straws that includes it’s new initiative on ex-situ supply chain management ahea...
Which Indian states have Telugu as their official language?
Which state led the assessments in Phase 1 of the Khelo India Rising Talent Identification (KIRTI) program?
What is the purpose of the Urban20 engagement group under the G20?
A) To bring together youth leaders from major G20 cities to inform the discuss...
Where did the third edition of 'Khel Mahakumbh ' commence , featuring sports events like volleyball, kabaddi, cricket, basketball, and athletics?