New Click here to Enroll in NaBFID Analyst Intro Class on May 6

    Question

    Competitive product and brand advertising is typically

    used to:
    A inform the target market. Correct Answer Incorrect Answer
    B identify the target market. Correct Answer Incorrect Answer
    C persuade the target market Correct Answer Incorrect Answer
    D reinforce previous knowledge. Correct Answer Incorrect Answer
    E None of these Correct Answer Incorrect Answer

    Solution

    Competitive ads aim to persuade consumers of the advantages of one brand (or product) versus another, which is an evaluative process.

    Practice Next