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    Question

    A type of retail outlet that focuses on one type of

    product at very competitive prices and often dominates the market is called a:
    A general merchandise store Correct Answer Incorrect Answer
    B specialty outlet Correct Answer Incorrect Answer
    C hypermarket Correct Answer Incorrect Answer
    D category killer Correct Answer Incorrect Answer
    E None of these Correct Answer Incorrect Answer

    Solution

    Specialty discount outlets focus on one type of product at very competitive prices. These outlets are referred to in the trade as category killers because they often dominate the market.

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