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      Question

      The most important factor influencing loan default risk

      is:
      A Brand logo Correct Answer Incorrect Answer
      B Credit history Correct Answer Incorrect Answer
      C Branch ambience Correct Answer Incorrect Answer
      D Advertisement frequency Correct Answer Incorrect Answer
      E Product colour Correct Answer Incorrect Answer

      Solution

      Credit history reflects a borrowerโ€™s past repayment behaviour, which is the best predictor of default risk.

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