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      Question

      A high churn rate despite strong product features indicates weakness in:

      A Product design Correct Answer Incorrect Answer
      B Customer relationship management Correct Answer Incorrect Answer
      C Market penetration Correct Answer Incorrect Answer
      D Distribution coverage Correct Answer Incorrect Answer
      E Competitive pricing Correct Answer Incorrect Answer

      Solution

      Good features alone cannot ensure retention without engagement and service. Why others are incorrect: Product design may be strong; Market penetration about share; Distribution about reach; Pricing may not be root cause. Banking Example: Customers switching due to poor support.

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