Question

The bundling of one company's multiple brands into a single marketing effort aimed at a common consumer group is called:

A uniform branding. Correct Answer Incorrect Answer
B EU-branding. Correct Answer Incorrect Answer
C multibranding Correct Answer Incorrect Answer
D cohort brand management. Correct Answer Incorrect Answer

Solution

The bundling of one company's multiple brands into a single marketing effort aimed at a common consumer group is called cohort brand management.  

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