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    Question

    Which stage of the sales funnel directly precedes

    conversion?
    A Awareness Correct Answer Incorrect Answer
    B Interest Correct Answer Incorrect Answer
    C Consideration Correct Answer Incorrect Answer
    D Loyalty Correct Answer Incorrect Answer
    E Advocacy Correct Answer Incorrect Answer

    Solution

    Typical sales funnel stages: Awareness → Interest → Consideration → Conversion → Loyalty. Consideration stage is where prospects evaluate before purchase.  Why Other Options Are Incorrect • A: Top of funnel. • B: Early stage. • D, E: Post-conversion stages.  Banking Example: Customer comparing loan offers before applying.

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