📢 Too many exams? Don’t know which one suits you best? Book Your Free Expert 👉 call Now!

  • google app store apple app store
  • ✖

      Question

      Launching an unrelated product under an existing brand

      name may lead to:
      A Line extension Correct Answer Incorrect Answer
      B Brand dilution Correct Answer Incorrect Answer
      C Product diversification Correct Answer Incorrect Answer
      D Market penetration Correct Answer Incorrect Answer
      E Co-branding Correct Answer Incorrect Answer

      Solution

      Unrelated extensions can confuse customers and weaken the core brand image.

      Practice Next
      ask-question