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    Question

    Which stage of the Product Life Cycle requires maximum

    promotion to create awareness?
    A Growth Correct Answer Incorrect Answer
    B Maturity Correct Answer Incorrect Answer
    C Introduction Correct Answer Incorrect Answer
    D Decline Correct Answer Incorrect Answer
    E Saturation Correct Answer Incorrect Answer

    Solution

    In the introduction stage, the product is new and customers are unaware, hence heavy promotion is required.

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