A marketing strategy is the means by which a marketing

Strategy implies both the end sought target market, and the means to achieve it marketing program, such as pricing or promotional strategy.

goal is to be achieved. Two factors that usually characterizing a marketing strategy are:

A specific goals and organizational objectives Correct Answer Incorrect Answer

B a detailed marketing plan and marketing budget Correct Answer Incorrect Answer

C marketing strategies and marketing tactics Correct Answer Incorrect Answer

D a specified target market and a marketing program to reach it. Correct Answer Incorrect Answer

E None of these Correct Answer Incorrect Answer

Solution

Strategy implies both the end sought (target market), and the means to achieve it (marketing program), such as pricing or promotional strategy.

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