Question
Several years ago dairies got the idea to target
chocolate milk sales at a new market—adults. They did this by shifting perceptions of chocolate milk as a children's moderately nutritional drink to it being perceived as a highly-nutritious adult drink. This illustrates successful implementation of a ___________.Solution
The correct answer is A
All of the following are key elements of future services, except:
The demand for which the product is not available or is not developed till now, is known as _______ demand.
What is your age? A. Under 20 years, B. 21 to 45 years, C. 46 to 60 years is most likely an example of a(n):
Social media deliberately seek to ensure that the message does not end with an individual receiver. Social media seek to reach __________.
Franchising is a type of:
A major difficulty in classifying products by type of user is that some products can be considered both consumer and industrial goods. To clarify decisi...
The elements that make services unique are the four Is. The four Is are:
Cause marketing programs incorporate all three concepts of social responsibility by addressing public concerns, satisfying customer needs, and:
When a company decides to have a market presence in more than 100 countries, even if they are not profitable, their growth strategy is _________.
Your neighbourhood dry cleaner or florist is likely to be categorized according to its form of retail ownership as an independent retailer. This means i...