πŸ“’ Too many exams? Don’t know which one suits you best? Book Your Free Expert πŸ‘‰ call Now!

  • google app store apple app store
  • βœ–

      Question

      The Andaman Board of Tourism ran a series of ads showing

      traditional families enjoying various attractions in the islands. Since the apparent target of these is traditional families, it appears the Board of Tourism has segmented the market using _____ variables.
      A regional Correct Answer Incorrect Answer
      B demographic Correct Answer Incorrect Answer
      C socioeconomic Correct Answer Incorrect Answer
      D geographic Correct Answer Incorrect Answer
      E None of these Correct Answer Incorrect Answer

      Solution

      Family life cycle is a demographic variable.

      Practice Next
      More Basics of Marketing Management Questions
      ask-question