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Start learning 50% faster. Sign in nowThe Production Concept holds that consumers will favour products that are available and highly affordable, and that management should therefore focus on improving production and distribution efficiency. Revolves around economies of scale Useful when: Demand > Supply Product Concept holds that consumers will favour products that offer the most quality, performance and innovative features, and that an organization should thus devote energy to making continuous product improvements. The Selling Concept holds that consumers will not buy enough of the organization's products unless it undertakes a large-scale selling and promotion effort. The Marketing Concept holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors do. The Societal Marketing Concept holds that the organization should determine the needs, wants and interests of target markets. It should then deliver the desired satisfactions more effectively and efficiently than competitors in a way that maintains or improves the consumer's and the society's well-being.
‘Civil death’ may be presumed if it is proved that one has not been heard of for
A bank or any other person participating in a payment system and includes the system provider is known as
An agent ____________ personally enforce contracts entered into by him on behalf of his principal, nor is he personally bound by them
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A painter purchased a painting machine to paint the house of a very important customer. While painting, due to a malfunctioning in the painting machine...
IPC delas with kidnapping___________
For the purpose of hearing any reference under Article 143 of Constitution of India, the minimum number of judges of Supreme Court who are to sit for th...
What are the restrictions in respect of minimum and maximum number of partners in an LLP
Alibi is governed by___________________