Question
Which metric helps evaluate marketing campaign
profitability after deducting marketing expenses?Solution
ROMI measures incremental revenue relative to marketing cost. Why others are incorrect: Reach and impressions measure exposure; CTR measures clicks; NPS measures advocacy. Banking Example: Revenue generated from loan campaign minus campaign cost.
Moplahs, or Muslim peasants, created a powerful anti-zamindar movement in:
Which of the following is classified as a critical mineral in India’s 2023 list?
What significant milestone did the mutual fund industry achieve in December 2023, as per the data released by AMFI?
In which of the following country 19th Asian Games will be held?
Carnatic music is the Indian classical music mainly associated with ________ India.
What is the budgetary allocation for PMAY 2.0 as per the Union Budget 2024-25?
What do you mean by balanced budget?
The Hollongi Airport is located in which of the following states?
Consider the statement related with Campaign ‘SAKSHAM’.
1. To create awareness among the consumers of fossil fuels.
2. The campai...
Aditya-L1 is equipped with specialized payloads to explore the Sun's photosphere, chromosphere, and corona. How many payloads in total are dedicated to ...