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      Question

      Which action most effectively strengthens long-term

      customer relationships?
      A Short-term discounts Correct Answer Incorrect Answer
      B Transparent communication Correct Answer Incorrect Answer
      C Aggressive tele-calling Correct Answer Incorrect Answer
      D Frequent price revisions Correct Answer Incorrect Answer
      E Mass advertising Correct Answer Incorrect Answer

      Solution

      Trust and transparency build durable relationships. Why others are incorrect: Discounts are temporary; Tele-calling may irritate; Price revisions create uncertainty; Advertising builds awareness, not relationship depth. Banking Example: Clear loan documentation disclosure.

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