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    Question

    If customers feel anxiety after choosing between two

    similar home loan options, it reflects:
    A Habitual buying behavior Correct Answer Incorrect Answer
    B Complex buying behavior Correct Answer Incorrect Answer
    C Dissonance-reducing behavior Correct Answer Incorrect Answer
    D Variety-seeking behavior Correct Answer Incorrect Answer
    E Impulse buying Correct Answer Incorrect Answer

    Solution

    High involvement but few brand differences leads to post-purchase anxiety (cognitive dissonance). Why Other Options Are Incorrect • A: Low involvement • B: Many brand differences • D: Low involvement switching • E: Unplanned purchase Banking Example: Customer seeking reassurance after loan sanction.

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