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    Question

    Selling credit insurance along with loans is an example

    of:
    A Upselling Correct Answer Incorrect Answer
    B Cross-selling Correct Answer Incorrect Answer
    C Product differentiation Correct Answer Incorrect Answer
    D Skimming Correct Answer Incorrect Answer
    E Penetration pricing Correct Answer Incorrect Answer

    Solution

    Cross-selling involves offering complementary products to existing customers.

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