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IndusInd Bank has been awarded the global 'Celent Model Bank' award under the category – 'Payments System Transformation' for building a best-in-class Enterprise Payments Hub (EPH). The award acknowledges the Bank's outstanding journey in creating a cloud-based central payments hub that is capable of seamlessly processing high transaction loads originating across all forms of payment instructions, and across all originating client touchpoints. The 'Celent Model Bank' is awarded for best practices of technology usage in different areas that are critical to success in banking, and is the main award that a financial institution can receive from Celent – a leading research and advisory firm focused on technology for financial institutions, globally. IndusInd Bank Headquarters: Pune, MD& CEO: Sumant Kathpaliai
Jignesh is hungry (drive); she sees an advertisement (cue), goes to the store, and buys the product (response). In terms of behavioural learning, the gr...
For marketers, the primary objective of coupons is to:
When a manufacturer directs the promotional mix to channel members to gain their cooperation in ordering and stocking the product, it is using a(n) ____...
When a telemarketer calls to sell a consumer wallpaper for his or her home, the first question the telemarketer asks is if the person answering the phon...
Which group of activities below is ranked from the LOWEST cost of inventory to HIGHEST cost of inventory?
_____________ marketing concept can lead to marketing myopia.
When compared with telephone and mail surveys, which of the following is NOT a characteristic of individual interview surveys?
Consumer-oriented sales promotions are:
The tendency to pay attention to messages consistent with one's attitudes and beliefs and to ignore messages that are inconsistent is called:
How an individual organization directs its marketing activities and allocates its resources to benefit its customers is known as:
