New Click here to Enroll for SIDBI MSME Expert Classes by Experts

    Register

    Question

    All of the below are considered basic techniques of

    exploratory research except:
    A secondary data analysis Correct Answer Incorrect Answer
    B focus groups Correct Answer Incorrect Answer
    C depth interviews Correct Answer Incorrect Answer
    D primary research Correct Answer Incorrect Answer

    Solution

    Exploratory research is preliminary research conducted to clarify the scope and nature of the marketing problem.

    Practice Next