Question
Information provided by one firm on household
demographics and lifestyle, purchases, TV viewing behaviour, and responses to promotions is called:Solution
Single source data is integrated information from multiple sources that allows marketers to examine customers' household demographics and lifestyles, product purchases, media habits, and responses to sales promotions, such as coupons and free samples.
There was no room to swing a cat in the party.
Select the most appropriate meaning of the given idiom.
To breathe one’s last
- Identify the words that are similar in meaning to the phrase in bold. If none of the options conveys the correct meaning, mark (5) as your answer. The opti...
to bite the dust
- Identify the words that are similar in meaning to the phrase in bold. If none of the options conveys the correct meaning, mark (5) as your answer. The opti...
Choose the correct replacement for the bold phrase.
After several hours of negotiation, the two companies finally called up an agreement that b...
Select the most appropriate meaning of the given idiom.
Give one the slip      Â
In each of the following questions, an idiomatic expression/a proverb has been highlighted – followed by four alternatives. Choose the one which be...
Kiling of birds
Select the option that best explains the meaning of the idiom "under the weather"