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The indigenous Differential Global Navigation Satellite System (DGNSS) launched by Union Minister Sarbananda Sonowal is named ‘SAGAR SAMPARK’. This system is aimed at enhancing the digital transformation of the Indian maritime industry, improving the efficiency and effectiveness of marine operations in line with the Digital India initiative.
Panasonic Smart TVs come with a 1-800 number for customers to call and receive help setting up their new machine. This is an example of:
Direct mail and catalogue retailing are examples of:
Which of the following would most likely be considered a consumer good?
A women's clothing store having only one outlet likely falls under what form of ownership?
The type of demand forecasting, which is based on data from customer surveys is known as _________.
Because the average consumer operates in a complex environment, the human brain attempts to organize and interpret information with a process called:
In thinking about starting an ad campaign on Facebook, the brand manager considers
The societal marketing concept is most closely related to:
Lisa, who works out at the gym every day, is likely to see herself as fit, healthy, and in-shape. Lisa would classify herself using which term?
Because marketers cannot control all the conditions in the field, they sometimes conduct a different kind of experiment known as a: