State Bank of India (SBI) will be signing a_________ 

Special marketing efforts are usually needed to communicate the benefits to potential buyers of ________________, because they are intangible.

When demand sees both the extremes of high and low, it is known as _______ demand.

The process of segmenting a market and selecting specific segments as targets is the link between various buyers' needs and:

SBUs with high growth rate and low relative market share are called ___________.

Which of the following issues raises a question about the ethics of protectionism?

How an individual organization directs its marketing activities and allocates its resources to benefit its customers is known as:

In a direct channel, all channel functions are performed by:

SBUs with high growth rate and high relative market share are called _________.

Market segmentation involves linking ______ to an organization's ________.