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Various PSUs have been awarded additional financial autonomy. These companies are "public sector companies that have comparative advantages", giving them greater autonomy to compete in the global market so as to "support [them] in their drive to become global giants". Financial autonomy was initially awarded to nine PSUs as Navratna status in 1997. In 2010, the government established the higher Maharatna category, which raises a company's investment ceiling from Rs. 1,000 crores to Rs. 5,000 crores. The Maharatna firms can now decide on investments of up to 15 per cent of their net worth in a project while the Navaratna companies could invest up to Rs 1,000 crore without explicit government approval. Two categories of "Miniratnas" afford less extensive financial autonomy. List of Maharatna 1.National Thermal Power Corporation (NTPC) 2.Oil and Natural Gas Corporation (ONGC) 3.Steel Authority of India Limited (SAIL) 4.Bharat Heavy Electricals Limited (BHEL) 5.Indian Oil Corporation Limited(IOCL) 6.Coal India Limited(CIL) 7.Gas Authority of India Limited(GAIL)
Hello Brands offers many product lines, including sporting equipment and plumbing products. Together, these product lines are referred to as a(n):
All of the following examples a consumer might have difficulty separating the deliverer of the service from the service itself, except:
An ad for Mother's soup reads, "That great taste your family has always loved, is still here." This is an example of _____ advertising.
Cause marketing programs incorporate all three concepts of social responsibility by addressing public concerns, satisfying customer needs, and:
A supplier gains power when the product is:
Coupons and sales are frequently used marketing tactics in which form of competition?
The elements that make services unique are the four Is. The four Is are:
Six months into a new marketing program, the Manager assesses the current metrics of the plan to the original forecasted results. When she realizes that...
A social audit:
_____________ marketing concept focuses on delivering customer satisfaction along with improving the consumer's and the society's well-being.
