Beti Bachao Beti Padhao, the Centre ’ s flagship programme for women ’ s empowerment, which focuses on education of girl child and improving sex ratio, will now be extended across the country . The programme is operational in 405 districts at present . The component will aim for zero - budget advertising and encouraging greater spend on activities that have on - ground impact for promoting sports among girls, self - defence camps, construction of girls ’ toilets, making available sanitary napkin vending machines and sanitary pads, especially in educational institutions, awareness about PC - PNDT Act, etc . About Beti Bachao Beti Padhao Beti Bachao, Beti Padhao is a personal campaign of the Government of India that aims to generate awareness and improve the efficiency of welfare services intended for girls . The scheme was launched with an initial funding of ₹100 crore ( US$14 million ). Launch year : 2015 Launched by ( prime minister ): Narendra Modi Ministry : A joint initiative of MoWCD, MoHFW and MoE
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