Question
Which of the following is not a feature of
Decision-making process?Solution
Decision making is invariably a rational process that aims at objective analysis to arrive at the best outcome.
- It is concerned with the detailed study and evaluation of the available alternatives for finding the best possible alternative. As such, it is also an action .
- Decision–making is a selection process and is concerned with selecting the best type of alternative.
- It is a continuous and dynamic activity that pervades all other activities pertaining to the organization.
- The decision making has a purpose i.e. decision taken is aimed at achieving the organisational goals
How an individual organization directs its marketing activities and allocates its resources to benefit its customers is known as:
Franchising is attractive for the franchisee because:
HSBC Bank International Ltd. (Europe's largest bank) selected its advertising agency because that agency was "always sensitive to the possibility that s...
While a McDonald's hamburger is generally prepared and tastes the same from store to store, how the teller takes and processes your order may be differe...
Although segmenting according to the four different variables is important, many experts agree that good segmentation is built around customer's _______...
The formal marketing practice, which occurs when the charitable contributions of a firm are tied directly to the customer revenues produced through the ...
In what way are traditional and social media similar?
Which positioning strategy is likely to use a non-mainstream retailer to sell their product?
When a marketer thinks that there is a demand for the product in the market but in reality, there is isn’t, it is known as _______ demand.
What is the primary purpose of LinkedIn?
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