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    Question

    …………….is the systematic design, collection,

    analysis, and reporting of data and findings relevant to a specific marketing situation facing the company.
    A Marketing research Correct Answer Incorrect Answer
    B Design research Correct Answer Incorrect Answer
    C Relevant research Correct Answer Incorrect Answer
    D Applied research Correct Answer Incorrect Answer

    Solution

    Marketing research is the systematic design, collection, analysis, and reporting of data and findings relevant to a specific marketing situation facing the company.

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