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Average speed = (2 * speed1 * speed2) / (speed1 + speed2). Substituting the given values, Average speed = (2 * 40 * 60) / (40 + 60) = 48 km/h. Correct answer: a) 48 km/h
Direct selling involves ______ active customer involvement and _______ active retailer involvement.
HSBC Bank International Ltd. (Europe's largest bank) selected its advertising agency because that agency was "always sensitive to the possibility that s...
The process of conveying a message to others that requires six central elements - a source, a message, a channel of communication, a receiver, and the p...
The marketing component of e-commerce is also known as online marketing and:
Which of the following is an example of non-store retailing?
A local coffee shop conducts a survey of area residents who enter each one of the coffee shops in the area and learns that 85% desire an organic, fair-t...
As a performance measure, share of voice is
A different market segment usually requires a different marketing action that in turn means greater costs. If increased revenues do not offset extra cos...
Which of the following statements represents marketing?
All of the following marketers would consider unethical practices by consumers, except:
