New Click here to Enroll for SIDBI MSME Expert Classes by Experts

    Register

    Question

    When Urban buy superstore says: "We carry over 4,000

    products-everything from soup to nuts." they are describing their:
    A retailing mix Correct Answer Incorrect Answer
    B depth of product line. Correct Answer Incorrect Answer
    C breadth of product line. Correct Answer Incorrect Answer
    D level of service. Correct Answer Incorrect Answer
    E None of these Correct Answer Incorrect Answer

    Solution

    Depth of product line means that the store carries a large assortment of each item, such as a shoe store that offers running shoes, dress shoes, and children's shoes.

    Practice Next