Question
Which of the following rights arises automatically upon
creation and does not require registration for protection?Solution
Among all forms of IPR, Copyright is unique because: • It arises the moment an original work (literary, musical, artistic, etc.) is created and fixed in a tangible medium. • No registration is necessary to enjoy copyright protection, although registration may help in legal disputes. Other options require registration: • A. Patent – Requires formal application and grant. • B. Trademark – Requires registration to enforce exclusive rights. • D. Industrial Design – Needs to be registered for protection. • E. Geographical Indication – Also requires registration to be enforceable.
In the consumer purchase decision process when consumers scan their memory for previous experiences with products or brands, this is referred to as a(n).
In terms of the communication process, the source is:
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The first step in any social audit is to:
The type of question you are answering right now is an example of a(n) _____ question.
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A rapidly growing trend in marketing communications is:
