Start learning 50% faster. Sign in now
RFM analysis segments customers based on how recently they purchased (Recency), how often they purchase (Frequency), and how much they spend (Monetary). This technique helps identify high-value customers, churn risks, and potential targets for re-engagement campaigns. Option B : Decision trees are better suited for predictive tasks rather than segmentation based on purchasing behavior. Option C : Neural networks are powerful but unnecessary for straightforward RFM-based segmentation. Option D : Social media trends are often fleeting and may lack relevance to a specific user’s history. Option E : Surveys provide limited insights compared to behavioral analysis.
The DuPont Analysis uses the following ratios except:
Under Section 194B of the Income Tax Act, 1961, any person responsible for paying any person any income by way of winning from any lottery or crossword ...
Find out the Ordering Level from the following information:
In respect of income from house property, the collection charges are allowed up to a maximum of:
Which of the following techniques was developed by Kaplan and Norton?
Section 126 of the Indian Contract Act refers to:
Financial Instruments such as Call Money, commercial paper, Bills of exchange, T-Bills, are traded in which of the following market?
A type of market in which securities with less than one year maturity are traded, is classified as
______ is a system that focuses on activities as the fundamental cost objects and uses the cost of these activities for compiling the costs of product...
____________ = (sales value – variable cost)/ Sales value