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National Housing Bank (NHB), a wholly owned subsidiary of Reserve Bank of India (RBI), was set up on 9 July 1988 under the National Housing Bank Act, 1987. NHB is an apex financial institution for housing.
The formal marketing practice, which occurs when the charitable contributions of a firm are tied directly to the customer revenues produced through the ...
The type of need which is clearly specified by the customer is known as ___________.
Which of the following best illustrates the concept of derived demand?
When Urban buy superstore says: "We carry over 4,000 products-everything from soup to nuts." they are describing their:
A large corporations making an outright donation as opposed to contributions being tied to customer revenues produced through the promotion of one of it...
Makemytrip.com, Housing.com, and Easemytrip.com are all Internet companies that are called "go-betweens." Since the purpose of these websites is to put ...
When Toyota featured images from the World of Warcraft game in a TV commercial, it demonstrated that World of Warcraft has a high degree of __________ a...
From a marketing viewpoint, price is _____ exchanged for the ownership or use of a good or service.
According to marketing managers, each of the following is an example of a sales driver EXCEPT:
When Rashmi called the toll-free number to order one dozen Roses from Ferns and Petals, she was using: