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    Question

    A bank that regularly monitors competitor interest rates

    and adjusts accordingly is following:
    A Cost-plus pricing Correct Answer Incorrect Answer
    B Competitive pricing Correct Answer Incorrect Answer
    C Skimming pricing Correct Answer Incorrect Answer
    D Value-based pricing Correct Answer Incorrect Answer
    E Psychological pricing Correct Answer Incorrect Answer

    Solution

    Competitive pricing sets rates based on competitorsтАЩ benchmarks. Why others are incorrect: Cost-plus uses internal cost; Skimming uses high initial rates; Value-based uses perceived value; Psychological uses pricing tricks. Banking Example: Matching competitor home loan rate reductions.

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