Question
Frequently used Facebook measures include __________
(the number of people who have opted in to a brand's messages at a given time) and __________ (if someone visits five times in one day, he or she is counted once).Solution
Fans are the number of people who have opted in to a brand's messages through a social media platform at a given time. Unique visitors is the total number of unique visitors to a Facebook Page in a given time period; if someone visits three times in one day, he is counted only once.
Each of the following statements illustrates a reason why creating and delivering new services is much more difficult than creating new tangible product...
At a recent executive meeting, the marketing manager said: "starting tomorrow, we will Tweet five times a day!" This decision is an example of a(n):
Tariffs serve primarily to:
Quick response and efficient consumer response delivery systems are most closely related to:
The Doodh Department, an association representing dairy producers in the country, wanted to discover why milk consumption was declining in India. The ma...
Amazon.in would be classified as what form of non-store retailing?
When an established potato chips company gives its resellers discounts to encourage them to carry and promote its products, it uses a(n) _____ st...
Consumer-oriented sales promotions are:
Sampling is an appropriate strategy for which type of products?
For marketers, the primary objective of coupons is to:
