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    • Question

      In planning and obtaining publicity, a frequently used

      tool is the:
      A trade show Correct Answer Incorrect Answer
      B news release Correct Answer Incorrect Answer
      C infomercial Correct Answer Incorrect Answer
      D double-page spread Correct Answer Incorrect Answer

      Solution

      The workhorse of most publicity programs is the news release. The other answers here relate to advertising, not publicity.

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