The important element for converting an agreement into a contract is the presence of Consideration, however, it is not essential that the consideration should be adequate. Therefore, consideration may or may not be adequate but it should be of some value in the eyes of the law. Also, an agreement to which the consent of the promisor is freely given is not void merely on the basis that the consideration is inadequate; but the inadequacy of the consideration may be taken into account by the Court in determining the question whether the consent of the promisor was freely given or not.
A company engaged in environmental scanning is:
The type of demand forecasting, where a mathematical formula is created to predict future customer demand is known as _________.
_______ believes that consumers will favour products that are readily available at reasonable prices.
L'Oreal's former advertising theme, "Because you're worth it" relied on which of the psychological influences on behaviour?
Three types of companies populate and compete in the global marketplace: international firms, multinational firms, and _____ firms.
When Guliyan Chocolates runs a magazine ad with the headline "Spend this birthday with your family" it has created _____ advertising.
When compared to a multiple-products-multiple-market segments strategy, a one-product- and-multiple-market-segment strategy:
Which survey is most expensive because of the interviewer's time and travel expenses?
The means by which the advertising message is communicated to the target audience is through:
When Toyota featured images from the World of Warcraft game in a TV commercial, it demonstrated that World of Warcraft has a high degree of __________ a...
