Question
Which food aggregator launched the 'District' app to
extend its services beyond food delivery to include activities like dining and movies?Solution
Zomato expanded its horizon with the launch of 'District', an app aimed at enhancing the 'going-out' experience by consolidating services like dining, movies, and live events. This strategic move is designed to tap into a broader market, providing a comprehensive platform for various leisure activities.
Which is an example of up-selling?
Brand managers can use Twitter strategically to accomplish all of the following, except:
_____________ marketing concept is useful when demand is more than supply.
Competitive product and brand advertising is typically used to:
All of the following are critical aspects that need to be included to ensure a social media strategy is successful, except:
If customers evaluate bank reputation before opening account, which stage of buying process is this?
Smart systems are called "smart" because
Which strategy is most suitable when launching a new banking service in a highly competitive market?
Consumers' ability to perceive taste differences in chocolate bars is an example of:
Each of the following is an example of how services to consumers are adding dimensions of authenticity EXCEPT: